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The Beefmaster Educational Endowment Foundation (B.E.E.F.) is hosting a semen and embryo raffle to raise funds for research. The GRAND PRIZE winner will receive ALL of the donated semen and embryos, stored in a semen tank with custom artwork donated by Elgin Breeding Service.

You are invited to help B.E.E.F., this year with a donation of semen or embryos from your program. If you would like to donate please complete this online form.

Raffle tickets are NOW AVAILABLE FOR PURCHASE.

Tickets will be sold for $100/each from June 2021 through October 2021. The winner will be drawn at the Fort Worth, Texas BBU Annual Convention from October 28-30, 2021. Raffle tickets will be on sale at convention. A banner with all donors will be displayed at the B.E.E.F., booth during convention.

Research provided through Beefmaster Educational Endowment Foundation (B.E.E.F.) funding to Beefmaster Breeders United (BBU) is ongoing and generating valuable data at Texas A&M University, Oklahoma State University, Nobel Research Institute, University of Arkansas at Monticello, and Flying B Ranches. These projects are the key to providing the merits of the Beefmaster breed and increasing market share in the U.S. and international beef industry. Please join us in this great opportunity to support research.

Raffle tickets are NOW AVAILABLE FOR PURCHASE

GRAND PRIZE – ALL DONATED SEMEN/EMBRYOS and TANK DONATION

Winner will receive ALL donated semen and embryos, stored in a semen tank with custom artwork donated by Elgin Breeding Service.

Prize #2 – Henry 30-30 Rifle

Henry 30-30 Rifle will be an engraved. Rifle sponsors will be noted on the banner at the B.E.E.F., booth during the BBU convention.

Prize #3 – Henry .22 Rifle

Donated by Burnell Gates with G4 Ranch in Bigfoot, Texas

Prize #4 – Trans Ova Genetics Gift Card

More prizes to be announced! Contact Kris or Debbie for more information on this opportunity.

Kris Fore Cell: 830-220-0579 Email: kdfore@gmail.com

Debbie Cheatham Cell: 972-979-8556 Email: debbie.cheatham@proforma.com

June 12, 2021 – Lockwood, Mo

• 8 BULLS $81,500 AVG $10,188
• 2 PAIR $10,500 AVG $5,250
• 19 BRED $150,000 AVG $7,895
• 47 OPEN $267,500 AVG $5,692
• 2 EXPOSED $19,000 AVG $9,500
• 1 PICK $55,000
• 79 TOTAL LOTS $583,500 AVG $7,386

TOP BULLS

• LOT 2- SIRE WPR EMPIRE, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO ARMANDO TAMEZ, MEXICO FOR $16,000.
• LOT 5- SIRE WPR TOP TIER, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO PICKLE CREEK, DUNNEGAN, MO FOR $11,500.
• LOT 9- SIRE WPR CHICK MAGNET, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO ROY BARRETT, CYPRESS, TX FOR $11,000.
• LOT 4- SIRE, WPR CHICK MAGNET, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO TAG LAND AND CATTLE, TERRELL, TX FOR $10,000. LOT 6- SIRE, WPR CHICK MAGNET, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO JUSTIN RYALS, PARK HILL, OK FOR $10,000.

TOP FEMALES

• LOT IOB-PICK, OPEN, SIRE WPRPOLLED LEGACY, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO ROGER HOLDEN, SPRINGFIELD, MO FOR $40,000. LOT 40- BRED TO WPR AMERICAN IDOL, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO MIKE OSMUNDSON, OAKDALE, CA FOR $17,000.
• LOT 1OE- PICK, OPEN, SIRE WPR POLLED LEGACY, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD,  MO;  SOLD TO TRAVIS GRAYBEAL, EMPORIA, KS FOR $15,000. LOT 20- OPEN , SIRE, WPR CHICK MAGNET, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO TRAVIS GRAYBEAL, EMPORIA, KS FOR $15,000.
• LOT 23- EXPOSED TO WPR MISSOURI OUTLAW, CONSIGNED BY WALLEN PRAIRIE RANCH, LOCKWOOD, MO; SOLD TO AK BEEFMASTERS, MAGNOLIA, TX FOR $14,000.
• LOT 53- OPEN, SIRE, WPR 1722, CONSIGNED BY ROGER HOLDEN, SPRINGFIELD, MO; SOLD TO DEWAYNE ROGERS, APPLE SPRINGS, TX FOR $13,500.

VOLUME BUYERS

ROGER HOLDEN, SPRINGFIELD, MO; ROY BARRETT, CYPRESS, TX; TRAVIS GRAYBEAL, EPORIA, KS; GARY OSMUNDSON, MODESTO, CA

AUCTIONEER- ANTHONY MIHALSKI, SAN ANTONIO, TX CO-SALE MANAGER- BRUCE ROBBINS, SAN ANTONIO, TX

SALE MANAGER-3G CATTLE SALES AND CONSULTATION, FRANKLIN, GA

TENROC RANCH – SALADO, TX – MAY 15, 2021

• 4 3Nl’S – GROSS= $39,500 AVG= $9,875
• 4 PAIRS – GROSS= $26,500 AVG= $6,625
• 12 BREDS – GROSS= $107,000 AVG= $8,917
• 33 OPENS – GROSS= $177,250 AVG= $5,371
• 1 SEMEN $29,000
• 54 LOTS – GROSS= $379,250 AVG= $7,023

TOP LOTS

• LOT 40- 3Nl, CALF SIRE, SWB TETON, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO JIM COLVIN, SEGUIN, TX FOR $15,000
• LOT 7- OPEN, SIRE, MCALESTER. CONSIGNED BY SWINGING B RANCH, AXTELL, TX: SOLD TO CARL AND FRAN DITTA, CLEVELAND, TX FOR $14,000.
• LOT 32- BRED TO SWB PETERBILT, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO SOUTHERN GRACE BEEFMASTERS, DUBLIN, GA FOR $11,000.
• LOT 28- EXPOSED TO SWB PETERBILT, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO SHELDON MCMANUS, LAKE CHARLES, LA FOR $10,000.
• LOT 31- BRED TO SWB TETON, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO ANDERSON AND BRITTEN, AMARILLO, TX FOR $10,000.
• LOT 35- BRED TO SWB TETON, CONSIGNED BY SWINGING B RANCH, AXTELL, TX : SOLD TO AK BEEFMASTERS, MAGNOLIA, TX FOR $10.000.
• LOT 36- BRED TO SWB PETERBILT, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO COLLIER FARMS, BRENHAM, TX FOR $10,000.
• LOT 27- BRED TO SWB TETON, CONSIGNED BY SWINGING B RANCH, AXTELL, TX : SOLD TO CAMERON COX, CROSBY, TX FOR $9,500
• LOT 30- BRED TO SWB PETERBILT, CONSIGNED BY SWINGING BRANCH, AXTELL, TX: SOLD TO CARL AND FRAN DITTA, CLEVELAND, TX FOR $9,500.
• LOT 22- BRED TO SWB TETON, CONSIGNED BY SWINGING B RANCH, AXTELL, TX : SOLD TO OCTAVIO MARTINEZ, LAREDO, TX FOR $9,000.
• LOT 26- BRED TO SWB PETERBILT, CONSIGNED BY SWINGING BRANCH, AXTELL, TX : SOLD TO OCTAVlO MARTINEZ, LAREDO, TX FOR $9,000.
• LOT 48- OPEN, SIRE, MCALESTER, CONSIGNED BY RICK SEEKER, BRENHAM, TX; SOLD TO RANDY MASON, BROWNSTOWN, IL FOR $9,000.

VOLUME BUYERS- OCTAVIO MARTINEZ, LAREDO, TX; CARL AND FRAN DITTA, CLEVELAND, TX; JIM COLVIN, SEGUIN, TX; ANDERSON AND BRITTEN, AMARILLO, TX; RANDY MASON, BROWNSTOWN, IL; COLLIER FARM, S  BRENHAM, TX; AK BEEFMASTERS, MAGNOLIA, TX

AUCTIONEER/SALE CONSULTANT- ANTHONY MIHALSKI, SAN ANTONIO, TX

SALE CONSULTANT- BRUCE ROBBINS, SAN ANTONIO, TX

SALE MANAGER- 3G CATTLE SALES & CONSULTATION, FRANKLIN, GA

Internet only: March 17-18, 2021

Sale Manager – Robbins Cattle Consulting & Marketing, Bruce Robbins

Oklahoma City, Oklahoma – May 1, 2021

Auctioneer – Anthony Mihalski

Sale Consultant – Derek Frenzel

Sale Manager – Robbins Cattle Consulting & Marketing, Bruce Robbins

Pay day starts with superior Beefmaster cows. Indeed, the Beefmaster female has stayed true to her original purpose: to help ranchers in tough environments improve performance, survivability and longevity. So, if you are giving up ground in traits that matter, consider Beefmasters. The breed will jump-start your cattle and give your next calf crop a performance boost.

Beefmaster is a beef breed developed in America that improves beef quality and production efficiency when crossed with any other cattle breed for commercial beef production. The breed originated in Southern Texas in the late 1800’s into the early 1900’s. The Lasater family originally developed a large herd of Hereford cattle carefully selected to withstand the heat and insects of the Texas Gulf Coast region, but they were still not perfectly suited to that difficult environment. So Lasater began to experiment with incorporating Bos indicus or Zebu genetics, in the form of Gyr and Guzerat bulls from India and Nelore from Brazil. While the practice of crossbreeding was virtually unheard of at the time, they immediately saw a tremendous jump in productive traits, such as weight gain and reproductive rates. This is genetic advantage known as heterosis or hybrid vigor.

By the early 1930’s, the ranch also incorporated Milking Shorthorn genetics, to augment milk production and carcass quality. They could immediately see that the three-way hybrid was far superior to the two-way crosses. The final composite ended up at roughly 50% Bos indicus and 50% Bos taurus (25% Hereford and 25% Shorthorn).

As Lasater developed the breed, he also formed a unique selection philosophy known today as The Lasater Philosophy. The concept is to only select cattle for economically relevant traits, which he distilled to these Six Essential traits. The Six Essentials are weight, conformation, milk production, fertility, hardiness and disposition. It is the only breed in history to be selected only using pressure for productive traits, as opposed to aesthetics.

In 1937, the herd was closed to outside genetics with continued internal development to cull low-performers and upgrade all traits together equally. By 1954 the foundation herd was recognized by USDA under the name of Beefmaster. In 1961, Beefmaster Breeders United (BBU) was founded and is headquartered in Boerne, Texas. Beefmaster ranks fifth in the U.S. in terms of membership and is the largest of the American breeds. The association has over 3,000 members registering around 19,000 calves annually. Beefmasters also enjoy a rapidly growing international footprint, with established associations in nine countries worldwide.

The breed has rapidly grown around the world and has become known as the prime maternal cow for serious commercial cattlemen that appreciate their production excellence, particularly in harsh desert or tropical environments. The breed has excelled across most regions of the United States and is the leading breed of choice for commercial cattlemen in Mexico, South Africa, Thailand, Panama, Columbia and several other Latin American regions. Beefmasters were introduced to Europe in 2014 by way of Italy and since have grown in popularity throughout Poland, Ireland, United Kingdom, Portugal, Spain, Austria, Germany and most recently Turkey. With global demand for higher-quality beef growing geometrically, Beefmasters provide the perfect breed to cross on commercial cattle to improve production efficiency and carcass quality, while not sacrificing adaptability.

Beefmasters are well known within the international beef industry for their successful adaptation in tropical climates. While this has proven true in Central America and Thailand, this unique breed succeeds in high altitude deserts, as well as in cold and wet environments. The Lasater Foundation herd was moved in 1948 to Matheson, Colorado – where it remains to this day. The Lasater Ranch is located on the Rocky Mountain plains, which is known for its high altitude, snow, extreme cold and meager grassland for foraging. Meteorological review has shown that Matheson has more extreme cold in winter, heat in summer, and coastal plains type conditions than the Republic of Poland. Beefmaster cattle also flourish in the deserts of South Africa, Botswana, and Zambia. They thrive in the mountains of Colombia and Venezuela, as well as Montana, Oregon, New Mexico, Kentucky, and Wisconsin.

Commercial cattlemen have noted substantial economic gains from using Beefmasters to provide an average increase of 27 kilograms, or more at weaning when compared with other breeds. They excel post-weaning as well, with faster weight gains, excellent feed conversion and carcass yields around 64%. Land grant universities in Texas, Florida, and Oklahoma are conducting research projects to evaluate carcass quality and feed efficiency through utilizing Beefmaster for crossbreeding on popular breeds such as Angus, Charolais, Hereford, Simmental, Limousin and even some dairy breeds. The Noble Research Institute is also working with Beefmaster Breeders United to conduct economic research on grass-fed, and grain fed carcass merit. Their research points to the heterosis gains showing “an extra calf” when weaning weights produce 50-75 extra kilograms per calf born.

In a time when sustainability is becoming increasingly critical, Beefmasters have repeatedly demonstrated that they are highly efficient converters of both forage and feeds into lean, tender, high-quality beef. A recent study at the U.S. Department of Agriculture Meat Animal Research Center (MARC) demonstrated Beefmaster’s dominance when compared to 18 of the most widely used beef breeds in the United States. In 2017 the University of Bologna Animal Science Department evaluated potential benefits of Beefmasters for the Italian beef industry. The research concluded that Beefmasters provide the strongest heterosis of any bovine breed in the world. Other such composite breeds have been successful for short term results, but the retained heterosis produced through crossbreeding with Beefmasters is strong and will generate long term benefits.

To summarize, the Beefmaster female excels in all maternal traits. They get bred easily, year in and year out. They make raising good calves look easy. And they possess excellent longevity because they do not break down in tough environments. So, if your cow herd has lost its ability to adapt to changing times or challenging environments, maybe it is time to rebuild with proven, Beefmaster females. Nothing beats a Beefmaster. Learn more about what the Beefmaster cow can do at www.Beefmasters.org.

CROCKETT, TX – APRIL 17, 2021

• 3 Bulls $10,250 avg $3416
• 4 Pair $14,500 avg $3625
• 3 Bred $8000 avg $2666
• 25 Open $79,450 avg $3178
• 5 3n1 $17,750 avg $3550
• 4 Pick $34,400  avg $8600
• 44 Total Lots 164,350 avg $3735

Top Bulls

• Lot 35- Sire, Ellis Hollywood, consigned by Sheldon McManus, Lake Charles, LA;  Sold to Stacy Cook, Lufkin, TX for $4000.
• Lot 17- Sire, Consigned by Carl and Fran Ditta, Cleveland, TX:  Sold to Stacey Justice, Mansfield, LA for $3750.
• Lot 37- Sire, Captain Crunch, Consigned by Rick Seeker, Brenham, TX:  Sold to Victor Landgrebe, Buffalo, TX for $2500.

Top Females

• Lot 46- Exposed to Prime Minister, Consigned by Bar G Ranch, Rogers, TX:  Sold to Jeff Garner, Blue Ridge, TX for $7000.
• Lot 47- Open, Sire VFF Secret Weapon, Consigned by Bar G Ranch, Rogers, TX: Sold to Anderson And Britten, Amarillo, TX for $6500.
• Lot 34- Open,  Sire, EMS Fire House, consigned by Sheldon McManus, Lake Charles, LA; Sold to Anderson And Britten, Amarillo, TX for $5750.
• Lot 14a- Open, Sire, WPR Damascus, consigned by TAG Beefmasters, Terrell, TX:  Sold to Bar M, Beaumont, TX for $5000.
• Lot 14b- Sire, WPR Damascus, consigned by TAG Beefmasters, Terrell, TX: Sold to Stacy Cook, Lufkin, TX for $4500.

Volume Buyers-  Stacey Justice, Mansfield, LA: Sold to Anderson And Britten, Amarillo, TX

Auctioneer- Anthony Mihalski, San Antonio, TX

Sale Manager- 3G Cattle Sales & Consultation, Franklin, GA

BRENHAM, TEXAS – APRIL 24, 2021

• 3 Bulls $19,500 avg $6500
• 4 Pair $8850 avg $2213
• 6 Bred $13,300 avg $2217
• 31 Open $101,550 avg $3276
• 4 3n1 $16,500 avg $4125
• 3 pick $17,800 avg $5934
• 51 Total Lots $177,500 avg $3480

Top Bulls

• Lot 14- Sire, Bulletproof, consigned by Rick Seeker, Brenham, TX:  Sold to Ryan Walker, Big Spring, TX for $7000.
• Lot 32- Sire, Dream Ryder, consigned by Brock and Cissy Clay, Dekalb, MS:  Sold to Bill Botard, Alice, TX for $7000.
• Lot 13- Sire, Captain Crunch, consigned by Rick Seeker, Brenham, TX: Sold to Jim Darling, Richards, TX for $5500.

Top Females

• Lot 3- Open, sire, Mcalester, consigned by Rick Seeker, Brenham, TX:  Sold to Randy Mason, Brownstown, IL for $7750.
• Lot 18- Open, sire, CJ Revolution, consigned by Swinging B Ranch, Axtell, TX;  Sold to Windy Hills, Poplarville, MS for $7500.
• Lot 2- Open, sire, CHRK First Class, consigned by Rick Seeker, Brenham, TX: Sold to Sheldon Mcmanus, Lake Charles, LA for $6250.
• Lot 8- Open, sire, CHRK First Class, consigned by Rick Seeker, Brenham, TX:  Sold to Bill Botard, Alice, TX for $5500.
• Lot 5- Open, sire, CHRK First Class, consigned by Rick Seeker, Brenham, TX:  Sold to Swinging B Ranch, Axtell, TX for $5000.
• Lot 49- 3n1, calf sire, Mr CJ 1814, consigned by Windy hills, Polarville, MS;  Sold to Gene Hawthorne, MT Calm, TX for $5000.

Volume Buyers- Bill Botsrd, Alice, TX:  Alvaro Restrepo, McAllen, TX:  Valentin Ranch, Edinburg, TX

Auctioneer- Anthony Mihalski, San Antonio, TX

Sale Manager- 3G Cattle Sales & Consultation, Franklin, GA

The Ozark & Heart of America Beefmaster Marketing Group Bull and Heifer Futurity took place on April 10, 2021 in Springfield, Missouri. The results are as follows…

Bull Futurity:

1^st place:  Pickle Creek Beefmasters Jimmie Chastain and Marilynn Teague

2^nd place:  Wallen Prairie Ranch Paul and Rhonda Wallen

3^rd place:  Pine Springs Beefmasters Mike and Kelly Moss

4^th place: Cedar Springs Beefmasters Roger and Cindy Holden

1st place:  Pickle Creek Beefmasters

2nd place:  Wallen Prairie Ranch

3rd place:  Pine Springs Beefmasters

4th place:  Cedar Springs Beefmasters

Heifer Futurity:

1^st place:  Cedar Springs Beefmaster Roger and Cindy Holden

2^nd place:  R Squared Beefmasters Russell Simpson

3^rd place:  Running M Beefmasters Travis and Alana Holcomb

4^th place:  TA Beefmasters Ty Agee

1st place:  Cedar Springs Beefmasters

2nd place:  R Squared Beefmasters

3rd place:  Running M Beefmasters

4th place:  TA Beefmasters