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USLGE assists Beefmaster breed to grow demand in Thailand over the past decade

 

U.S. Livestock Genetics Export, Inc. (USLGE) supported Beefmaster Breeders United (BBU) in gaining EMP funding of $145K in 2009. The program ran from 2009-2012 to introduce this American breed to beef producers in Thailand. Education to explain Beefmaster benefits was the first step.  Missions for breeders from US to Thai regional cattle shows for local and ag university seminars were conducted and a series of educational articles were developed and published in various journals from 2010 to 2011.  Reverse missions were developed for key Thai breeders and publishers to visit US cattle shows and conduct ranch tours to BBU breeders across Texas, Oklahoma, Missouri, Kansas, and Colorado.

Initial health restrictions for frozen genetics were a restrictive obstacle and extended the time for the Thai DLD to approve our first semen shipment for import permitting.  USLGE worked with BBU for a workshop at Texas A&M University that allowed USDA and US Animal […]

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Thailand Beefmasters- The First Decade

 

In 2010, BBU launched an initiative to introduce Beefmasters in Thailand in response to Thai beef breeders seeking to improve the national beef efficiency and meat quality. United States Department of Agriculture (USDA) funded the “Emerging Markets Grant” to help with the educational and promotional work, while a group of BBU breeders donated top quality semen for this program. It was distributed across Thailand through a Bangkok genetics firm, Yenwa Ltd.

Vinit and Pawanee of Yenwa Ltd helped educate the Thai beef industry about Beefmasters’ benefits and brought Thai cattlemen to America to view and learn more about the breed.  Dept of Livestock Development (DLD) officials also attended animal health sessions in Texas to confirm suitability of the beef breed for Thai environments.  Since the first donated semen tanks were shipped, Yenwa Ltd and other genetic brokers, including the DLD, have purchased, shipped, and distributed several thousand straws of CSS semen […]

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BBU News Releases

McIntosh Joins the Beefmaster Team

POSTED on 8th December 2021

Beefmaster Breeders United Hall of Fame Inductees Honored

POSTED on 3rd November 2021

Beefmaster Recognizes Breeder Excellence Awards

POSTED on 3rd November 2021

 

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