Austin County’s DBL D BAR Beefmaster Ranch Selected to Join USDA Trade Mission to the United Kingdom

Source: Foreign Agricultural Service (FAS)

As Part of the Delegation, DBL D BAR Beefmaster Ranch will Benefit from Opportunities to Introduce Its Products to New Buyers and Increase Sales

WASHINGTON, D.C., June 18, 2022 – DBL D BAR Beefmaster Ranch from New Ulm, Texas, will join the U.S. Department of Agriculture (USDA) for a trade mission to London, United Kingdom (UK), June 22-24. The UK ranks 13th among global customers for U.S. food and agricultural products, with nearly $2.8 billion in purchases in 2021, a four-percent increase from the previous year. The USDA trade mission will build upon that momentum with the goal of finding new and expanded export opportunities for U.S. agribusinesses, including DBL D BAR Beefmaster Ranch.

“Prior to the Covid pandemic, we built momentum introducing Beefmasters to new markets in Europe, Asia and North Africa,” said Co-owner of DBL D BAR Beefmaster Ranch Doyle Sanders. “During the pandemic, USDA trade missions were postponed, delayed or cancelled, and we now have breeders overseas who are interested in expanding their herds for cross breeding with Angus. We are eager to meet profit-minded UK beef producers to join our Beefmaster family and use our high-performance embryos and semen for crossed and purebred seedstock.”

DBL D BAR Beefmaster Ranch was instrumental in introducing the unique Beefmaster genetics into Thailand and then used the same model to introduce the breed to Europe. Since 2014 it has exported superior semen and embryo genetics to Austria, Germany, Ireland, Italy, Poland, Portugal, Spain, Turkey and the UK.  This unique American breed leads in feed efficiency and heterosis for greater worldwide sustainability.

While in London, officials from DBL D BAR Beefmaster Ranch and 36 other U.S. agribusinesses and farm organizations will engage directly with foreign buyers, receive in-depth market briefs from the USDA’s Foreign Agricultural Service (FAS), and participate in site visits.

“USDA-sponsored trade missions allow FAS to work directly with U.S. ag exporters, regardless of their size, to help them boost sales of their high-quality U.S. food and farm products around the world,” said FAS Associate Administrator Brooke Jamison. “I’m excited to join the diverse group of U.S. businesses who are participating in the UK trade mission and eager to do what I can to help them capitalize on new business opportunities. Every sale and purchase commitment, regardless of how large or small, will have a positive impact on the success of the company, their employees, and ultimately their local community.”

The trade mission to the U.K. is one of four international trade missions Agriculture Secretary Tom Vilsack announced on March 11 that support USDA’s commitment to expanding and diversifying global market opportunities for U.S. agriculture and exporters. As U.K.’s demand for U.S. consumer-oriented food and beverages increases, the market delivers strong potential for U.S. exporters.

For more information on USDA trade missions, visit https://fas.usda.gov/topics/trade-missions. For questions about DBL D BAR Beefmaster Ranch, visit www.dbldbar.com or contact Doyle Sanders via email at dsanders@industryinet.com.

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