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Spring 2016 Issue – The Beefmaster Pay Weight

by Joe Mask | Published February 16, 2016

Welcome to the spring 2016 edition of The Beefmaster Pay Weight. As the U.S., beef industry turns to the hard work of rebuilding our nation’s cowherd, beef producers are searching for maternal genetics that will anchor their herds moving forward. Beefmasters are uniquely qualified to bridge the gap between maternal excellence and eye opening performance.

The headlong rush toward carcass traits our industry has been on for the past decade has created the greatest supply of high quality beef in history, but at what cost? We are now seeing an erosion of maternal traits. Longevity, fertility, temperament and the ability to thrive in the harshest production environments have been overlooked as the industry has single trait selected for marbling.

Beefmasters are your link to maternal excellence. The “just right” blend of Bos indicus genes in Beefmasters lead to the optimum blend of hardiness, maternal worth, raw performance and more efficiency than any other breed. Simply put, Beefmaster bulls are the ultimate heterosis delivery system. Include Beefmasters in a terminal crossbreeding system and watch your bottom line grow.

The advertisers in The Beefmaster Pay Weight are totally dedicated to producing functional, adaptable genetics. The editorial content of this issue points out the regional diversity of our cattle and how Beefmasters add value to herds in fundamental, but often overlooked areas. Please contact these breeders and Beefmaster Breeders United to learn more about these great cattle or to locate bulls in your area. Enjoy.

 

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